#musesocial: What’s the point of social media for museums?

Before we can measure social media success, we must first be able to answer the question: Why is social media important for museums and what are we hoping to achieve? On April 23, 2013, the museum technology community gathered for a #musesocial chat to discuss connecting our social media efforts to broader strategies and goals. The chat was hosted by me (@danamuses) and Vicki Portway (@sluggernova) with help from Erin Blasco (@erinblasco).

With more than 1,200 fascinating tweets sent in the span of less than 2 hours, the Storify archive was a challenge to put together. Make sure to find the bit about SPARKLE MAGIC under question 7. It was the highlight of the chat for me. (I even designed a t-shirt to commemorate it.) Enjoy!

  1. Links Round Up, 18th May 2013 | Creative Knowledge left a comment on May 18, 2013 at 8:39 am

    […] #musesocial: What’s the point of social media for museums? Held on April 23, 2013, this is the roundup of a museum technology community chat in the States to discuss connecting their social media efforts to broader strategies and goals. The chat was hosted by @danamuses, @sluggernova with help from @erinblasco. Some great insights and anecdotes on social media usage for cultural instutitions. […]

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