Storytelling through technology and media

Talk/Presentation

This presentation provided an opening look at the topic of digital-age storytelling in museums, with an emphasis on web and social media outreach and the ways in which museums can be both storytellers as well as platforms for stories. I served as moderator for the panel discussion which featured 3 other case studies from the National Museum of African American History and Culture, the National Museum of American History, and the Harpers Ferry National Historic Park.

In my intro remarks, I discussed the history of online exhibitions, the advent of bulletin boards (and later, commenting) for user-generated stories, and how blogs and social media, including Twitter and Instagram, have changed the role of cultural institutions from storyteller to a platform for story sharing.

Journey Through Hallowed Ground
The Cutting Edge of Public History: New Directions in Interpretation Symposium
March 28, 2018

View slides on Slideshare.

#ArtAtoZ: Serial Social Media at the National Gallery of Art

Talk/Presentation

In this case study presented at MCN 2015, I discussed the National Gallery of Art’s innovative approach to developing serial content for social media as illustrated through the #ArtAtoZ initiative.

Every two weeks, the Gallery explored a new topic in art (i.e., asymmetry, brushstroke, color, and drawing) across multiple social media platforms (Facebook, Twitter, Instagram, and Pinterest). This focus on broad topics allowed the Gallery to leverage its extensive permanent collections as well as draw upon a diverse array of staff expertise including curatorial, education, archives, conservation, and horticulture. The “A to Z” concept also afforded museum staff the ability to plan up to a year ahead, as the set of 26 topics was set at the beginning of the year. The added benefit of this structure was the ability to collaborate with other institutions and build momentum over time. From the perspective of the social media user, one was invited to dig deeply into a given topic over the course of two weeks rather than receive seemingly random bits of information each day.

Social media followers were encouraged to engage with the broad theme in myriad ways included guided looking, guessing games, and challenges to respond creatively. In this talk, I shared findings from ongoing evaluation of the initiative, including what we learned about optimizing content in order to generate the most conversation, sharing, and other engagement.

View slides on Slideshare.

What museums need to know about Google Play for Education

Blog Post

Last week during their annual developer-focused conference, Google provided a first glimpse of Google Play for Education. While coverage in education and tech blogs has focused on what this new development could mean for teachers and school administrators, I wanted to provide a quick guide for those of us in museum education. What does this mean for our work with teachers and students? And how can museums play a role in providing quality educational content?

Opening Up Museum Studies with Social Media

Talk/Presentation

How can museum studies professors—and educators of all stripes—incorporate social media into their teaching? How does social media help us enhance learning and open up access to expertise? I was invited to give a brief presentation on this topic for COMPT (Committee on Museum Professional Training) at the AAM (American Alliance of Museums) 2013 annual meeting. My talk covered the social dimension of learning, how social media has changed museums and its audiences, and examples of social media tools being incorporated into the curriculum.

Highlights:

  • Learning is social – Knowledge is socially constructed – Social media supports the learner
  • 3 Cs of Social Learning: Consume, Communicate, Collaborate
  • My favorite example of museum studies, social media, and social learning: musete.ch, which blends wikis, podcasting, and blogging to provide students direct experience talking to experts around the globe and the ability to share their work with the world through open access.

Social studies: How educators are using social media

Blog Post

Last week I had the pleasure of organizing an event for Social Media Week DC with three experts in social media and learning. Fahad Hassan, Joan Le, and Darren Milligan represented a diverse perspectives on the topic: Fahad from the edtech provider community, Joan from her view as a high school science teacher using social media extensively with her teenage students, and Darren from the view of museums and other organizations creating resources and experiences for educators to use in their teaching. We were joined by a chatty group made up of roughly half educators and half people looking to reach and serve educators.

You can find a full recap, including presentation slides and video, in the Storify archive.

Highlights from #EdTechChat for museum educators

Blog Post

On Digital Learning Day (February 6, 2013), the Verizon Foundation and its partners hosted a Twitter chat for educators and learning organizations to share ideas and best practices, ask questions, and learn about the latest digital tools and tech-based resources available. I created a Storify archive of the highlights of the discussion that I found most relevant to museum educators looking to support teachers and learning through technology.

Social Media Week ♥s Museums

Blog Post

Have you ever been kicking around an important question or idea and wished that you could just bring all the smartest people you know together for a little while to hash out the answer and pick their brains? I have two big issues I’m been mulling over for a while now and my magic genie appeared in the form of an invite to join the advisory board for Social Media Week DC. All I had to do after that was click my heels three times, email favor requests to some of my amazing colleagues, and *poof* my wish will be coming true! (Yes, I know I’m mixing storylines and metaphors here but I’m just SO excited.)

While I’m being somewhat selfish in my selection of topics and speakers (I want those burning questions answered!), I think everyone working in museums and/or education is in for a treat with these two upcoming events. If you are in DC, I encourage you to attend these free sessions. If you are unable to participate in person, rest assured that we’ll be live-tweeting, Storify-ing, and blogging about what we learn!

Defining and measuring social media success in museums and arts organizations

Friday, February 22, 10:30-noon (stay for lunch!), National Museum of the American Indian
Register

Hashtag: #smwMuseSocial

Join social media practitioners from local museums and arts organizations for a lively discussion about the value of social media to our institutions. Are our current social media practices engaging online communities to their greatest potential? What outcomes are we hoping to achieve? And how can we better evaluate the success of our efforts and take our social media engagement to the next level?

Our panelists will:
*share recent research about how social media has transformed the arts in America
*present lightning talks on the social media outcome that matters most to them
*discuss your ideas, needs, and concerns

Come prepared to share your burning questions or big idea! Following the formal program, you are invited to buy your own lunch in the museum’s Mitsitam Cafe and take part in informal discussions in smaller groups.

Social studies: How educators are using social media

Thursday, February 21, 5-6:30pm, The Fridge DC
Register

Hashtag: #smwTeach

How are teachers using social media in the classroom? And how can your organization or museum best reach and support educators by providing relevant resources, facilitating social activities, and connecting them with your social content? Join us for a discussion of the rapidly evolving role of social media in teaching and professional development in the education sector. Speakers include a science teacher, the organizer for DC’s EdTech MeetUps, and a museum educator.

 

Other museum-related events during Social Media Week DC:

 

Museum-related events during Social Media Week New York:

National History Day. Image by Keith Jenkins.

Podcast – “History Explorer Meet Our Museum: National History Day”

Talk/Presentation

Learn what it takes to develop a great National History Day project from some museum staff members who have judged the national level in the past. National History Day is an annual competition that engages students in the past through their own well-researched projects.

  • Listen to the podcast (Interview with Dana Allen-Greil about what makes a good Web project begins at 15:30.)
  • Check out some of the student Web entries from the 2011 National History Day competition.